Dr. Jaya Sangeetha is an Assistant Professor of Marketing and Management who joined the Department of Business and Economics at Modern College of Business and Science (MCBS) in 2006. She has the experience of being the Head for Business and Economics Department from September 2016 to September 2017. Dr. Jaya has a Ph.D. in Marketing Management in March 2012, an M.Phil. in Management and an MBA in Marketing. She has more than 15 years of teaching experience in Muscat and in India and almost 7 years of extensive industrial experience in Oman and India in both the public and private sectors.
Teaching / Training Interests
Dr. Jaya’s areas of expertise include Marketing, Management and Operations. Apart from courses in undergraduate program, she is also involved with delivering courses for the MBA program, Franklin University. She has delivered several workshops for external community and faculty.
Dr. Jaya has published more than 11 papers in prominent national and international journals. Her research interests include service quality, service performance, consumer behavior, behavioral modification, corporate social responsibility behavior etc.
Key Publications / Projects
International Journal of Islamic and Middle East Finance and Management, Journal of Internet Banking and Commerce, European Journal of Business and Management etc.